Saturday, July 16, 2011

One PEU Meets One PR

The European Private Equity Underwriters Roundtable (EPEUR) will hire a public relations firm to improve the industry's reputation.  The Carlyle Group and CVC Capital are members of the PEU association.  PRWeek reported:

Final pitches were due to take place this week, with just four agencies still in the frame. Blue Rubicon and Brunswick were said to be front-runners to pick up the six-figure account.
Brunswick Group is as global and politically connected as Carlyle.  One PEU meet One PR.